Data Discrepancies in Marketing Sources: what they are, why they happen and what to do about them
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Discrepancies between marketing sources can undermine trust in the data and lead to unnecessary investigations. Is it important for data sources to match and how do we achieve this?
Data Discrepancies in Marketing Sources: what they are, why they happen and what to do about them
Data Discrepancies in Marketing Sources: what…
Data Discrepancies in Marketing Sources: what they are, why they happen and what to do about them
Discrepancies between marketing sources can undermine trust in the data and lead to unnecessary investigations. Is it important for data sources to match and how do we achieve this?